Mission & Vision

Our Mission

Ensuring private practice optometry wins by enabling each member to reach their full potential.

Our Vision

We believe in pushing the industry forward, in leading change, in going beyond.  Vision Source enables each member to reach its full potential, by equipping them with ongoing learning, cutting-edge process improvement technologies, and access to industry-best savings and resources. While each practice remains independently owned, we are united by our commitment to delivering exceptional patient care. Our collaborative culture fosters a supportive environment where over 4,500 optometrists work together without competition, addressing practice challenges and seizing opportunities. Through this synergy, we drive independent optometry toward better patient outcomes.