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The Revolution Begins at Vision Source, The Exchange

Branded annual member meeting, The Exchange highlights alliance’s response to healthcare changes

 BOSTON (April 10, 2014) – Texas-based optometric alliance Vision Source announced the success of its annual member meeting named The Exchange and 23rd year as a leading, independent eye care alliance, all hosted at the Hynes Convention Center in Boston from April 9, 2014 to April 12, 2014. Nearly three thousand attendees are expected, including a record-breaking amount of vendors. The Exchange addressed the alliance’s managed care initiatives, new product launches, continuing education, clinical best practice sharing, the meeting’s overall success and this year’s tagline, “Where the revolution begins.”                                                                                                

“We are at the forefront of a healthcare revolution. This meeting’s tagline along with the location ties in perfectly with our network’s proactive strategies to healthcare changes,” says President and CEO of Vision Source, Jim Greenwood. “So far we have aligned with multiple health care organizations, and are in the process of establishing more integrated healthcare agreements as we extend our collaborative care model for our members and their patients.”

Currently CoxHealth, Baptist Health Quality Network, Arizona Care Network, Memorial Hermann Health, and WellMed have selected Vision Source to be their preferred eye health care provider. Logistics Health Incorporated has also announced the success of its relationship with Vision Source yesterday, April 9, 2014, building off of an existing relationship.

Vision Source also announces the launch of its DRTV campaign with Transitions. The campaign begun during the last two weeks of March and because of its success, will start again after the Exchange to run for two more weeks. Based on the results seen in the 2013 campaign test which the companies supported, they are expecting 20,000 patients per week to visit the site and then order the decals. To take a look at the joint campaign, please take a look at www.trialdecals.com.

For the first time this year, eight free continuing education courses are also be available at The Vision Source Exchange. In addition to the alliances strategic relationships with other healthcare organizations and the new continuing education offerings, a new revolutionary line of products, Fresh Day and Fresh Day 30 announced in Vision Expo East in New York City late last month. Fresh Day and Fresh Day 30 will now be available to all Vision Source members.

About Vision Source

Founded in 1991, Vision Source is North America’s largest network of independent optometrists consisting of nearly 3,500 key, eye care industry influencers. The clinicians in the Vision Source network enjoy a wide range of innovative technologies, practice management tools, marketing, and unsurpassed purchasing power. Leveraging these tools, the clinicians offer comprehensive eye examinations to their patients delivering an industry leading patient experience. For more information, call 888-558-2020 or visit www.visionsource.com. 


Posted On April 10, 2014